Less talk. More traction.
One fee, both founders, and whatever cross-discipline work the Playbook prescribed — executed against the plan, not improvised against a brief.
We execute the Playbook.
The Partnership picks up where the Diagnostic ends. We don’t start from a fresh brief or a wishlist — we execute the 90-day plan the diagnosis already prescribed, starting with the Phase 1 work ranked highest on impact against effort. £4,000 a month covers it. Your £1,000 diagnostic credits against month one. Because the scope comes from evidence rather than a sales call, we don’t over-quote work you don’t need or under-scope work you do.
Every discipline the diagnosis asks for.
One fee covers the cross-discipline work the Playbook calls for — brand, website, content, paid media, SEO, email and lifecycle, and conversion funnels. Most months pull from several at once, because growth problems rarely sit inside one. The mix shifts as the plan moves through its phases; the fee doesn’t. You’re not buying a channel, you’re buying the outcome the diagnosis pointed at.
All-inclusive, line-item free.
£4,000 a month is the whole number. No per-deliverable upsells, no “that’s out of scope” mid-project, no change-order theatre to pad the invoice. The agency retainer is built to meter your spend deliverable by deliverable; this is built to move the metric the diagnosis named. When the plan needs three disciplines in a month, you get three — the fee holds. The only thing that changes month to month is what the Playbook says to do next.
Both founders, on the account.
Josh and Conor are both on your account — not an account manager relaying briefs to junior delivery. This is the part the old agency model couldn’t sustain: senior attention on the work itself, at a price the ten-person agency structure made impossible. AI is the reason two operators can deliver what used to take a team — we use it to ship far more, far faster, in the time most agencies ship a handful. It runs in the engine room; it doesn’t pick up the pen. The judgement calls stay ours.
Sequenced, never all at once.
The Playbook lays the work out in phases, ranked by leverage, and we run it in that order — not a dozen workstreams open at once, each half-finished. The monthly cadence is tied to the 90-day targets in your diagnosis: we work the highest-impact lever first, prove it moved, then move to the next. Every engagement is diagnosis-led, so we only do what the diagnosis says is your bottleneck. You can see the proof of how we work on Odile Hypnose and CyberPeak.
Month to month, pause anytime.
The Partnership runs month to month. No twelve-month lock-in, no exit penalty, no contract designed to outlast its usefulness. If you need to pause, you pause. This is structural, not a promotion — we’d rather keep earning the month than hold you to a contract you’ve outgrown. The work, and the proof of it, is what’s meant to keep you.
What’s included.
- ✶Execution against your diagnostic Playbook, phase by phase
- ✶Brand · website · content · paid media · SEO · email & lifecycle · conversion funnels — as the plan requires
- ✶Both founders on the account, senior attention on the work itself
- ✶Monthly cadence tied to the 90-day targets in the Playbook
- ✶One all-inclusive fee — no per-deliverable upsells, no line-item scope games
- ✶£1,000 diagnostic credited against month one
- ✶Month to month — pause anytime, no lock-in
Or something Custom.
Some businesses don’t fit the standard package — multiple brands, an unusual channel mix, a heavy build phase up front. For those, we scope Custom: the same disciplines and the same execution playbooks, priced on the actual work rather than a flat fee. It still starts from the diagnosis. If your situation is bigger or stranger than one number, that’s the track. Let’s talk.
The Partnership only exists downstream of a Diagnostic — we won’t run a retainer on a business we haven’t diagnosed, because that’s how scope drifts and budgets leak. If the Playbook says the work is worth doing, this is how it gets done.
Start with the diagnosis.
The Partnership is the obvious next step once the diagnosis is good. It starts there, every time — and the £1,000 credits against your first month.
